Longines has just unveiled a refreshed version of the Spirit Zulu Time 1925 and, alongside it, launched a new campaign featuring its latest Ambassador of Elegance, actor Henry Cavill. The campaign is titled “What time is it there?”, a question that captures the essence of connection across distances. The new Spirit Zulu Time arrives exactly one century after the creation of the world’s first dual-time wristwatch, and it is a true GMT model designed for modern travellers. Time becomes a shared language, helping loved ones stay in sync — no matter how far apart they may be.